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Hire your next Social Media Manager with clearer evidence.

A ready-made selection of tests for Social Media Manager candidates. See how they approach the skills that matter, then focus your interviews on the results.

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5 free candidate results · No credit card required · See a sample report

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AM
Alex Morgan

Social Media Manager assessment

Completed

A CLEARER VIEW OF THEIR SKILLS

More than one score.

72%
Digital Marketing82%
English Grammar74%
Facebook Ads68%
Google Analytics64%

Compare strengths. Explore the detail. Ask better questions.

Illustrative results · Fictional candidate

WHAT THE ASSESSMENT EXPLORES

A clearer view of marketing skills.

The Social Media Manager template combines Digital Marketing, English Grammar, Facebook Ads, Google Analytics. Review the selection against the work your vacancy involves.

4tests45minutes77questions in total

01 · 15 QUESTIONS · 15 MINUTES

Digital Marketing

Checks working knowledge of search, content, email and social channels, and how campaigns are measured.

  • Search engine optimisation
  • Content marketing
  • Email marketing and deliverability

02 · 25 QUESTIONS · 10 MINUTES

English Grammar

Checks written English accuracy where the writing goes in front of customers.

  • Sentence structure
  • Grammar in context
  • Written accuracy

03 · 20 QUESTIONS · 10 MINUTES

Facebook Ads

Checks practical knowledge of campaign structure, targeting and reporting on Meta ads.

  • Campaign setup
  • Audience targeting
  • Campaign performance

04 · 17 QUESTIONS · 10 MINUTES

Google Analytics

Checks whether candidates can find and interpret the numbers behind site performance.

  • Website measurement
  • Reports & dimensions
  • Interpreting visitor data

A COMPLETE SKILLS PICTURE

One assessment. Different strengths.

Explore campaign knowledge, measurement and clear decisions.

You receive a result for each included test: Digital Marketing, English Grammar, Facebook Ads, Google Analytics. Compare the relevant areas separately and use a follow-up task based on reviewing a social campaign brief and its reporting plan.

Keep the recommended selection or adjust it before inviting candidates.

A MULTILINGUAL TEST SUITE

English, plus 13 languages.

Assess candidates in the language they work in.

  • English
  • Chinese (simplified)
  • Japanese
  • Korean
  • Thai
  • Vietnamese
  • Indonesian
  • French
  • German
  • Spanish
  • Portuguese
  • Italian
  • Dutch
  • Arabic

Languages across our wider suite. Availability varies by test and level; check each test when preparing your assessment.

TRY AN EXAMPLE QUESTION

Try an example question.

A short Facebook Ads question, set around reviewing a social campaign brief and its reporting plan. It shows the kind of thinking the Social Media Manager assessment measures.

Social Media Manager: reviewing a social campaign brief and its reporting planWorkplace example

A paid campaign promoting a free webinar has run for two weeks to the same saved audience. Frequency has climbed to 6.4, and click-through rate has fallen from 1.5% to 0.4% while the landing page is unchanged.

What is the most likely cause of the falling click-through rate?

An example of the question format, separate from a candidate assessment.

A PRACTICAL GUIDE

Using the Social Media Manager assessment.

What does the full assessment tell you?

This template combines multiple-choice questions in Digital Marketing, English Grammar, Facebook Ads, Google Analytics. It brings together evidence about campaign knowledge, measurement and clear decisions, giving you areas to explore when reviewing a social campaign brief and its reporting plan.

How can you use the results?

Review each result against your vacancy’s responsibilities. Use a short task based on reviewing a social campaign brief and its reporting plan to explore practical application. Ask them to explain audience choices, response handling and how they would measure progress.

Which results matter for your vacancy?

  • Digital MarketingUse a short Digital Marketing work sample to explore how they apply search engine optimisation and content marketing.
  • English GrammarReview how they would make a customer or colleague message clear and accurate.
  • Facebook AdsDiscuss audience choices, campaign setup and a plan for testing creative.
  • Google AnalyticsAsk them to interpret visitor data and explain the limits of a campaign comparison.

SEE THE RESULTS FOR YOURSELF

See the person behind the score.

Explore a complete sample report, from test results and candidate comparisons to focused interview questions.

View sample report
Skills breakdownCandidate comparisonInterview prompts

BEFORE YOU START

Your questions, answered.

Can I tailor this assessment to my Social Media Manager vacancy?

Yes. Start with Digital Marketing, English Grammar, Facebook Ads, Google Analytics, then keep the tests that match your responsibilities. For example, use Digital Marketing to explore search engine optimisation. You can add or remove tests before inviting candidates.

Does this assess practical Social Media Manager work?

Candidates answer multiple-choice questions in Digital Marketing, English Grammar, Facebook Ads, Google Analytics online. They do not complete your day-to-day work inside your own systems. Add a short work sample based on reviewing a social campaign brief and its reporting plan to explore application alongside the test results.

Why is Digital Marketing included?

Checks working knowledge of search, content, email and social channels, and how campaigns are measured. Use a short Digital Marketing work sample to explore how they apply search engine optimisation and content marketing. Review whether this area reflects the responsibilities of your vacancy before retaining it.

How long does this Social Media Manager assessment take?

The recommended selection contains 4 tests and allows 45 minutes across its timed tests. Adding or removing tests, or adjusting time allowances, can change the total.

Will I see a separate result for each test?

Yes. Review Digital Marketing, English Grammar, Facebook Ads, Google Analytics separately so a strength in one area does not hide a gap in another. Use the detail to focus interviews and relevant work samples. View the sample report.

Can I try this assessment with real candidates for free?

After signup, your Social Media Manager selection is prepared for review. Adjust it, invite candidates and see your first 5 candidate results free. No credit card is required. See pricing for further results.

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