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Hire your next Marketing Data Analyst with clearer evidence.

A ready-made selection of tests for Marketing Data Analyst candidates. See how they approach the skills that matter, then focus your interviews on the results.

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5 free candidate results · No credit card required · See a sample report

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AM
Alex Morgan

Marketing Data Analyst assessment

Completed

A CLEARER VIEW OF THEIR SKILLS

More than one score.

72%
Google Analytics82%
Data Analysis and Statistics74%
SQL68%
Numerical Reasoning64%

Compare strengths. Explore the detail. Ask better questions.

Illustrative results · Fictional candidate

WHAT THE ASSESSMENT EXPLORES

A clearer view of data and analytical skills.

The Marketing Data Analyst template combines Google Analytics, Data Analysis and Statistics, SQL, Numerical Reasoning. Review the selection against the work your vacancy involves.

4tests50minutes62questions in total

01 · 17 QUESTIONS · 10 MINUTES

Google Analytics

Checks whether candidates can find and interpret the numbers behind site performance.

  • Website measurement
  • Reports & dimensions
  • Interpreting visitor data

02 · 15 QUESTIONS · 20 MINUTES

Data Analysis and Statistics

Checks whether candidates can summarise data, apply probability and testing, and draw sound conclusions.

  • Descriptive statistics
  • Probability
  • Inference and testing

03 · 20 QUESTIONS · 10 MINUTES

SQL

Checks whether candidates can write the queries the job needs, not just read them.

  • Queries & filtering
  • Joins & relationships
  • Working with databases

04 · 10 QUESTIONS · 10 MINUTES

Numerical Reasoning

Shows how candidates read figures, tables and percentages, and what they conclude from them.

  • Tables & charts
  • Percentages & ratios
  • Interpreting figures

A COMPLETE SKILLS PICTURE

One assessment. Different strengths.

Explore data accuracy, analysis and clear conclusions.

You receive a result for each included test: Google Analytics, Data Analysis and Statistics, SQL, Numerical Reasoning. Compare the relevant areas separately and use a follow-up task based on checking a data extract before sharing an analysis.

Keep the recommended selection or adjust it before inviting candidates.

A MULTILINGUAL TEST SUITE

English, plus 13 languages.

Assess candidates in the language they work in.

  • English
  • Chinese (simplified)
  • Japanese
  • Korean
  • Thai
  • Vietnamese
  • Indonesian
  • French
  • German
  • Spanish
  • Portuguese
  • Italian
  • Dutch
  • Arabic

Languages across our wider suite. Availability varies by test and level; check each test when preparing your assessment.

TRY AN EXAMPLE QUESTION

Try an example question.

Try the question yourself before reading the answer. It is a Numerical Reasoning example drawn from checking a data extract before sharing an analysis, part of a Marketing Data Analyst's week.

Marketing Data Analyst: checking a data extract before sharing an analysisWorkplace example

The target is 2 minutes per dashboard request. Today's 12 dashboard requests took 48 minutes in total.

Dashboard requestsMinutes in total
1248
What was the average time per dashboard request?

An example of the question format, separate from a candidate assessment.

A PRACTICAL GUIDE

Using the Marketing Data Analyst assessment.

What does the full assessment tell you?

This template combines multiple-choice questions in Google Analytics, Data Analysis and Statistics, SQL, Numerical Reasoning. It brings together evidence about data accuracy, analysis and clear conclusions, giving you areas to explore when checking a data extract before sharing an analysis.

How can you use the results?

Review each result against your vacancy’s responsibilities. Use a short task based on checking a data extract before sharing an analysis to explore practical application. Ask them to explain their checks, their method and what the figures do and do not establish.

Which results matter for your vacancy?

  • Google AnalyticsAsk them to interpret visitor data and explain the limits of a campaign comparison.
  • Data Analysis and StatisticsUse a short Data Analysis and Statistics work sample to explore how they apply descriptive statistics and probability.
  • SQLAsk how they would filter records, join related tables and verify a query result.
  • Numerical ReasoningAsk them to interpret a table, calculate a rate and explain what the figures imply.

SEE THE RESULTS FOR YOURSELF

See the person behind the score.

Explore a complete sample report, from test results and candidate comparisons to focused interview questions.

View sample report
Skills breakdownCandidate comparisonInterview prompts

BEFORE YOU START

Your questions, answered.

Can I tailor this assessment to my Marketing Data Analyst vacancy?

Yes. Start with Google Analytics, Data Analysis and Statistics, SQL, Numerical Reasoning, then keep the tests that match your responsibilities. For example, use Google Analytics to explore website measurement. You can add or remove tests before inviting candidates.

Does this assess practical Marketing Data Analyst work?

Candidates answer multiple-choice questions in Google Analytics, Data Analysis and Statistics, SQL, Numerical Reasoning online. They do not complete your day-to-day work inside your own systems. Add a short work sample based on checking a data extract before sharing an analysis to explore application alongside the test results.

Why is Google Analytics included?

Checks whether candidates can find and interpret the numbers behind site performance. Ask them to interpret visitor data and explain the limits of a campaign comparison. Review whether this area reflects the responsibilities of your vacancy before retaining it.

How long does this Marketing Data Analyst assessment take?

The recommended selection contains 4 tests and allows 50 minutes across its timed tests. Adding or removing tests, or adjusting time allowances, can change the total.

Will I see a separate result for each test?

Yes. Review Google Analytics, Data Analysis and Statistics, SQL, Numerical Reasoning separately so a strength in one area does not hide a gap in another. Use the detail to focus interviews and relevant work samples. View the sample report.

Can I try this assessment with real candidates for free?

After signup, your Marketing Data Analyst selection is prepared for review. Adjust it, invite candidates and see your first 5 candidate results free. No credit card is required. See pricing for further results.

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