Marketing Manager Test

To ensure your recruitment team is making informed and objective hiring decisions, use the marketing manager skills test to assess the suitability of your longlisted applicants.

  • What is a marketing manager skills test?

    Marketing managers are responsible for managing the promotional strategies of a brand or products being sold by a company. A marketing manager skills test is a multiple-choice online assessment that can be used to give insight into the skills possessed by applicants for a marketing management role.

    The test evaluates key skills and abilities, such as communication ability for conveying product benefits effectively to target audiences, adaptability for altering the promotion approach when necessary and teamwork to ensure the manager is suited for a team position.

    It can be employed early in the hiring process to assist with efficiency and ensure only the strongest candidates are chosen to advance to the next recruitment stage.

Jump to a section on this page:

  1. What is a marketing manager skills test?
  2. What are the benefits of using the marketing manager skills test for pre-screening?
  3. How our test measures marketing manager skills
  4. Marketing Manager Test FAQs

Identify the best candidates and hire faster

Our pre-employment tests let you drill down to the best candidates at the click of a button.

  • Find those candidates who will excel in the role.

    Select the tests that match the skills or behaviours the role needs. You can test software or coding knowledge, situational judgement for skills like teamwork, and personality, then decide who to interview on the results.

  • Reduce costs and time.

    No more laborious sifting of resumes or cover letters. Pick your ideal assessment mix, invite your applicants to take them, see the results in your dashboard. Get to the interview stage fast.

  • Compare like with like.

    Every candidate takes the same tests under the same conditions, so you shortlist on the same evidence for everyone rather than on first impressions.

  • What are the benefits of using the marketing manager skills test for pre-screening?

    The marketing manager skills test removes the guesswork from the hiring process. Basing decisions on CVs alone is often time-consuming and ineffective, as it can be difficult to gain a full picture of a candidate’s true abilities from described experience.

    The online marketing manager test is quick to administer to large applicant pools and provides recruitment teams with objective insight into skills that can be used to make informed hiring decisions.

    The test itself is tailored to assess the key skills required to be successful in a marketing manager role, through verbal reasoning questions to give insight to written communication, interpersonal skills questions to explore team working, problem solving questions to assess logic and creativity and numerical reasoning questions to ensure the chosen hire can work with budgets.

    Based on the results of the test, recruiters can select which applicants should advance to the next stage of the process. The test can also be used for recruiting for other marketing roles, such as a marketing associate, senior marketing manager or community manager in both nonprofit and for-profit organizations.

More Job Skills Tests

How our test measures marketing manager skills

Test questions are designed to assess industry-specific technical skills, soft skills, aptitude and suitable personality dimensions. Our data-driven approach provides results that enable you to determine how suited is a candidate for the role.

Depending on the type of question, the format of the test may vary. Multiple-choice questions are used to measure aptitude, technical skills and soft skills, while agreement on a Likert scale assesses suitable personality dimensions. Skills tests ensure that candidates are being evaluated in a precise and impartial manner, their results demonstrating the true knowledge and potential of each test taker.

The characteristics required to be a marketing manager were determined by looking at the skills and abilities listed in the US Department of Labor’s O*NET database, which collects data from professionals in various fields.

O*NET is the largest database of its kind, providing detailed information about occupations and the requirements for each role.

Our team of I/O psychologists and psychometrics worked closely with subject-matter experts to create an extensive question bank that can be used to test multiple candidates. We also conducted rigorous field testing with a representative sample of candidates to ensure that the questions were reliable and valid.

Test scores are averaged together to give an overall score. The average score is compared to other candidates' scores to ensure there is no bias toward certain candidates.

Our marketing manager test is constantly updated and optimized to ensure the best experience and results.

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Recommended tests

A short battery for the role, which you can edit

For the roles on this site we suggest a set of short tests that cover what the job actually needs. Add or remove tests before you send the link. Every test is scored the same way for every candidate, and the report shows the platform average so a score can be read in context.

  • Assessments

    A full suite of assessments

    Our library covers aptitude, software and coding skills, situational judgement, language and personality tests. Combine up to six in one assessment to match the role.

  • Analytics

    An array of candidate metrics

    For each of your candidates, you’ll be given a comprehensive report. Included will be all the metrics you need to build a detailed picture of each candidate and ensure you’re making the right hiring decisions.

“The platform is so simple to use. I had used competitor providers for over six years and will never go back. Fast, efficient and friendly!”
Greg Chambers, HR Business Partner, Littlefish Ltd
Greg Chambers, HR Business Partner, Littlefish Ltd

Marketing Manager Test FAQs

What skills are necessary for a marketing manager?

A marketing manager needs to be a good communicator to devise effective marketing campaigns. As the role is often part of a team, team working and interpersonal skills are also beneficial. Relevant software skills may also be required.

How can I assess a candidate’s management style?

A candidate’s management style can be evaluated through the addition of a leadership or project management test, depending upon the nature of the management responsibilities (team or project oriented).

Can I see what the test is like?

Yes, of course. You can try the test for free by signing up for a free trial.

Are these tests available in my plan?

We have a range of plans available. The difference between the plans is the number of test attempts permitted, not the type of tests. All our plans include our full test suite comprising all tests and all levels.

“An unbeatable service, impressive platform and fantastic value for money.”
Laurence Fishman, Partner, NLPCA
Laurence Fishman, Partner, NLPCA

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